Feedback & CX Platform

Product: Mobile/WebScope of Work: Back end and FrontCountry: project-logoGermanyIndustry: Analytics
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Description of the project

The client provides a comprehensive customer experience (CX) solution tailored for small, medium, and large businesses. Their platform helps companies gather real-time feedback from customers, patients, or employees directly at the point of service (POS), enabling fast, data-driven decisions to improve satisfaction and service quality.

The solution includes custom-branded feedback terminals (stationary and mobile), the SayWay Connect platform with powerful analytics, an Action Planner module, and end-to-end service support—from survey setup to consulting and monitoring.

Client goals/requirements

We were engaged to support and strengthen several key areas of the platform:

Quality Assurance & Ongoing Improvement

Our team actively participates in continuously identifying opportunities for improvement and implementing internal optimizations. This ensures reliable platform performance and a consistent user experience.

Feature Expansion

We help introduce new capabilities such as advanced survey logic, improved analytics, and user interface enhancements—all aligned with evolving user needs.

Technical Modernization

As some parts of the system were developed using legacy technologies, we are progressively updating libraries, refactoring code, and adapting the architecture to meet modern standards. This keeps the platform scalable, secure, and future-proof.

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Solutions

Platform Support & UI Refinements

Continuous UI improvements: layout adjustments, button alignment, image scaling.

Configurable visual elements (e.g., option to display numbers instead of emojis).

Role-based access configuration.

Optimization of email report delivery to enhance reliability and performance.

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Feature Development

Multi-KPI Charts: Users can now visualize multiple survey questions in one combined graph for better comparison.

Drill-Down Interactions: Clickable charts provide deeper insights into specific data points.

Advanced Analytics Filtering: Users can filter large datasets by time range (days, weeks, months, etc.) for more detailed reporting.

Feedback Processing Enhancements

Implemented a modern OLAP database to enable ultra-fast data processing and high-performance analytical queries.

User Profiles & Pagination

Improved search and sorting functionality in user profiles.

Faster, optimized pagination mechanism for smoother navigation through large datasets.

Infrastructure & System Upgrades

Maintained and updated software components to the latest stable versions, ensuring optimal security, compatibility, and performance.

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The results

Our collaboration has led to a stable, scalable, and user-friendly platform that continues to evolve with the client's needs. Key outcomes include:

Feature Development

Customized Survey Implementation: We support clients in designing survey logic and presentation tailored to their specific business objectives.

Feature Delivery: Development of new tools and enhancements based on client requests.

UI/UX Improvements: More intuitive, accessible user interfaces that enhance overall satisfaction.

Performance & Security Optimization: Ongoing modernization efforts ensure long-term reliability and platform resilience.

Thanks to this partnership, the platform remains a robust and adaptable solution trusted by businesses to gather critical insights and continuously improve their service experience.

Project Details

Testing

On our side

Available version

Web and Mobile

Inventorsoft Team

2 Ruby on Rails fullstack developers

Hosting and development

Client

Databases and External Services

Postgres, MySQL etc.

Timeline

2023 - Ongoing

Technologies

Ruby On Rails, AWS, MongoDB, PostgreSQL

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